User-Owned, User-Controlled: We believe that the ideal social network should be owned, directed and moderated by its users. Since “users ARE the product”, why shouldn’t users OWN and control the product?
User-Owned Data & Content: We believe that users should own their own data and content.
Privacy First: We believe that privacy comes first and that insiders and outsiders should not have unauthorized access to your data. Users control their privacy. User data should never be sold. No spyware. No creepy newsfeed algorithms.
Distributed Network: We believe in a semi-distributed social network model in which nodes and components of the network run and are moderated independently and interact with each other in an efficient manner.